Girl, Get Your Face Off A Bus Bench: Real Estate Marketing Only Better

Episode 178: How To Navigate Being An Introvert In An Extroverted Career

Navigating the world as an introvert can feel like an uphill battle, especially when your career demands extroverted qualities. In our latest podcast episode, Beth opens up about her personal experiences and strategies for thriving in an extroverted career. As an introvert in the real estate industry, Beth knows firsthand the challenges of attending networking events, social functions, and conferences that require constant engagement. But she's here to share her insights on maintaining energy, finding balance, and living your best life by design.

Whether you're an introvert seeking strategies to navigate an extroverted world or an extrovert curious about the introverted experience, this episode offers valuable perspectives and encouragement. Beth's insights remind us that understanding our energy needs and embracing our true selves is the key to success and fulfillment.

Tune in to discover how you can recharge, thrive, and live your best life, no matter your personality type. Let’s dive in!

 

Episode 177: How To Batch Work Your Social Media Strategy

Are you feeling overwhelmed by the constant demands of social media? You're not alone. Many of us struggle to keep up with the latest trends, from reels to carousels, and find ourselves at a loss for what to post next. But fear not—there's a solution that can save you time and stress while keeping your social media presence strong and engaging.

 

In our latest podcast episode, we delve into the art of batch working your social media strategy. Imagine spending just a few hours a month to plan and prepare your content for the entire month. Sounds too good to be true? It's not! With our ten simple steps, you can streamline your social media efforts and free up your time for the things you love.

 

If you're ready to take control of your social media strategy and make it work for you, this episode is for you. Let’s dive in!

Episode 176: Crushing Client Check Ins

Connecting with clients effectively can be a daunting task. Fear of rejection, anxiety about what to say, and the pressure to maintain relationships can make reaching out seem intimidating. However, building strong client connections is crucial for business success. This week we'll explore five effective strategies to engage with your clients authentically. We love using a mix of old school and new school methods to stay top of mind with clients without being salesy. Incorporating these strategies into your routine can transform the way you engage with clients. By prioritizing authentic connections, you're not only enhancing your business but also enriching your professional relationships. Join us this week as we share our tips and tricks for crushing your client check ins. Lets dive in!

Episode 175: What Buyers Need To Know For The Fall Market 2024

As the leaves begin to change and the temperatures start to drop, the real estate market is heating up, especially for buyers. This week, we dive into why fall 2024 is an opportune time to buy a home and share essential tips to help you navigate this dynamic market.

 

After a period of high rates that kept many buyers on the sidelines, we are now seeing a gradual decline. By the time you listen to this episode, rates might even be hovering around the six percent mark, or potentially lower! This drop in interest rates is significant because for every one percent decrease, approximately five million additional buyers enter the market. This influx of buyers can create more competition, making now a strategic time to act before the market becomes even more crowded.

 

We also discuss the importance of looking at homes that have been on the market for a week or more. These sellers are often more motivated to negotiate, offering buyers an opportunity to secure better deals. Whether it's negotiating for seller-paid closing costs, price reductions, or other concessions, this period presents a unique advantage for buyers.

 

Exploring various loan and financing options is another critical topic covered in this episode. From mortgage brokers to traditional banks and credit unions, each lender offers different products that could be beneficial depending on your situation. It's essential to shop around and consult with your real estate professional to find the best loan product for your needs.

 

New construction homes are also highlighted as a fantastic opportunity for buyers this fall. Builders with completed spec homes are often under pressure to sell quickly, leading to potential incentives such as price reductions, seller-paid closing costs, and even special interest rate offers. These homes are typically designed with the latest trends in mind, offering great value without the lengthy wait times associated with building from scratch.

 

Finally, we emphasize the importance of acting now rather than waiting until spring. While spring might bring a slight increase in inventory, it will also likely see a surge in buyer competition, driving up prices and reducing the negotiating power of buyers. By purchasing in the fall, you can avoid the frenzy and secure a better deal.

 

Whether you're a first-time buyer or looking to make a move, this episode is packed with valuable insights to help you make informed decisions. Tune in to learn more about why now is the perfect time to buy and how you can take advantage of the current market conditions.

 

Don't miss out on this opportunity to get ahead in the real estate game. Listen to the full episode now and start planning your next move!

Episode 174: Beth’s Birthday Celebration

Okay Bus Bench Babes, we’ve got another birthday to celebrate here on the podcast. This week we are celebrating Beth. We are going to find out what she is taking with her and what she is leaving behind, what she is most proud of about herself and some of Beth’s lessons in menopause. This is a fun one and of course it wouldn’t be a birthday episode without some tears. Let’s dive in!

 

Episode 173: How To Send Custom Home Valuations As Part Of Your Real Estate Marketing Strategy

In real estate, staying top of mind with your clients is crucial. One effective way to do this is by conducting regular market analysis, or CMAs, for your clients. The process can feel overwhelming, especially if you're unsure of how to follow up effectively. This week we break down the entire process, from the initial analysis to the follow-up, to help you see a great return on investment.

This isn't just about sending out a report; it's about creating an opportunity for engagement. Everyone wants to know what their house is worth, and by providing this information, you're opening the door to meaningful conversations with your clients.

We discuss some of the common issues faced, some of our favorite tools, as well as the importance of setting expectations for clients. We share real life examples and lessons learned from our own experiences, even the sting of losing a client. 

CMA’s are a powerful tool for staying top of mind with clients, and we are sharing our tips and strategies to help you take your CMA game to the next level. Let’s dive in!

Episode 172: Are You Ready to Sell Your Home in 2024? Here’s What You Need to Know

Selling a home can be a daunting task, especially if your property feels outdated or the market conditions seem less than ideal. This week on the podcast we are going to help you to navigate the fall and winter real estate market in 2024. One of the biggest concerns for sellers right now is the high interest rates. Many homeowners are hesitant to sell because they currently benefit from low interest rates and are wary of the higher rates they would get on a new mortgage. While interest rates are indeed higher than they were a few years ago, they have come down from last year's peaks, and the Federal Reserve has signaled that more cuts are likely coming. We are also facing the uncertainty of an election year and the possible unknowns about who will be taking office. Regardless of rates, or who our next president may be, the biggest thing you can do when looking at downsizing, upsizing, or relocating is to make sure you work with a seasoned professional to come up with a strategy to suit your needs. If selling your home is on your radar for 2024 we’ve got expert advice and practical tips to help you on your journey. Let’s dive in!

Episode 171: Fall Real Estate Predictions 2024

As the kids go back to school, the air turns crisp, and the leaves begin to change, the real estate market is also preparing for its own seasonal shift. This week we dive into the Fall 2024 real estate market predictions, offering valuable insights for both buyers and sellers.

We discuss how different regions, particularly the Midwest, are experiencing varied market conditions. While some areas are transitioning into a buyer's market, Minnesota remains a strong seller's market with less than two months' worth of inventory. This discrepancy highlights the importance of understanding local market dynamics.

We also highlight the significant role that interest rates play in shaping market behavior. Over the past month, interest rates have dropped by over a full percent, creating a more favorable environment for buyers. This reduction translates to substantial savings, making it an opportune time for those who have been waiting on the sidelines to make their move.

For sellers, we offer strategic advice on how to price homes competitively and the importance of being flexible with offers. With interest rates trending down, the market could see a resurgence of multiple offers on properties, making it essential for sellers to be prepared.

Whether you're a seasoned Realtor or a homeowner contemplating a move, this episode is packed with actionable insights to help you make informed decisions. Tune in to get the full scoop on what to expect in the Fall 2024 real estate market. Let's dive in!

Episode 170: Get Your Business Back on Track This Fall: Tips for a Strong Finish to 2024

As summer fades and fall approaches, it's time to refocus and ensure your business is set up for success. Whether you've had a productive summer or took some time to relax, now is the perfect moment to get back on track and finish 2024 strong. In our latest podcast episode, we share actionable strategies to boost your productivity, maintain client relationships, and plan for a successful Q1 in 2025. 

As the year starts winding down, there's still time to make significant progress in your business. This fall, focus on strategies to refocus, re-energize, and realign your goals for a strong finish to 2024. Whether it’s optimizing your operations, refreshing your marketing efforts, or re-engaging with your customer base, we’ve got actionable tips to help you get back on track. Let's dive into the key strategies that can drive growth and set the stage for success as we head into the final quarter of the year.

Episode 169: Navigating Buying And Selling In An Election Year

Election years often bring a wave of uncertainty, and real estate is no exception. While we steer clear of political discussions on the podcast, understanding how an election year impacts the housing market is crucial for both buyers and sellers. This week we had the pleasure of hosting Conor Hesch, who now holds the record of being the first and only 3 time guest on the podcast. Conor is a pros pro, with almost 20 years as a mortgage advisor. He is currently with Bell Bank Mortgage, and he shared invaluable insights on this topic.

As we move closer to the election, the real estate market will likely continue to experience fluctuations. Navigating the market during an election year requires a strategic approach and a focus on long-term goals. By staying informed and working with knowledgeable professionals like Conor, buyers and sellers can make confident decisions even in uncertain times. We love Conor, and this episode is an absolute treasure trove of valuable information, you will not want to miss. Let's dive in!