Girl, Get Your Face Off A Bus Bench: Real Estate Marketing Only Better

Episode 216: Summer Faves On Repeat

This week, Kristi and Beth are rounding up their favorite finds for the season, from everyday essentials to a few just-for-fun indulgences that make summer feel like summer.

They’re talking Birkenstocks (of course), bug spray that actually works, sunless tanners that deliver the glow without the damage, and the tinted moisturizers they’re reaching for on repeat. You’ll also hear about the best iced lattes in town, creative classes they’re loving, and a few standout apps and podcasts to keep your days inspired and organized.

Whether you're soaking up the sun or just trying to keep the bugs away, this episode is your laid-back guide to a better summer—with plenty of laughs and real-life recs along the way. Let’s dive in!

Episode 215: Cabin + Lake Life, Investment Style: Your Guide to Owning and Earning

Have you ever dreamed of owning a cabin in the woods or maybe a cozy lakeside retreat? Whether you spent the Fourth of July at someone else’s cabin or you’re just starting to imagine your own, this episode is your guide to turning that dream into something real.

 

We break down what it really takes to own a cabin, from deciding how you’ll use it (personal oasis or rental income stream?) to exploring creative financing strategies like HELOCs, local banks, and even rent-to-own models. Plus, we dive into how to make your property pay for itself—and why thinking outside the box (hello, barndominiums!) can lead to surprising possibilities.

 

If you've been waiting for a sign to start your cabin journey, this is it. Let’s make your getaway goals more than a daydream.

Episode 214: The Power of Saying No: Reclaiming Your Summer with Intention

In the rush of summer plans and endless to-do lists, it’s easy to lose sight of what really matters. In this episode, we explore the power of saying no and how doing less can actually bring more joy, peace, and meaning to your season.

As the days grow longer, so do our commitments. From family outings to work obligations, the pressure to “make the most” of summer can leave us drained. But what if the key to a fulfilling summer is actually about setting boundaries and protecting your time?

Join us as we dive into intentional living, the difference between harmony and balance, and why every yes is also a no to something else. Through honest reflections and practical insights, we’ll help you create space for the moments that truly matter.

Whether it’s a quiet morning to yourself or an unhurried sunset with loved ones, this episode is your reminder: it’s okay to say no and essential to say yes to what feeds your soul. Let’s dive in!

Episode 213: Financial Empowerment for Women with Erika Greeney

In this inspiring episode, we sit down with wealth manager Erika Greeny, who shares her personal journey into finance which was sparked by her daughter’s battle with leukemia—and how it led to her mission of empowering women to take charge of their financial futures.

Erika unpacks the myths that hold women back from financial independence, the importance of normalizing money conversations, and practical steps anyone can take to build financial confidence. From saving tips to raising financially savvy daughters, this episode is packed with insights to help women feel more secure, prepared, and powerful.

Tune in to learn how you can start your journey to financial empowerment today. Let’s dive in!

Episode 212: The Trust Recession: Why Authenticity Is Your Best Marketing Strategy

This week, we explore the trust recession, a growing skepticism among consumers toward brands, marketing tactics, and social media. As AI takes hold, inauthentic messaging becomes more obvious (and off-putting), small business owners are facing a major shift: flashy branding no longer works, and trust has become the most valuable currency.

We unpack what the trust recession really means, why it’s happening, and how you can adapt by leaning into authenticity, clarity, and genuine connection. From simplifying your message to showing up consistently and using storytelling to build real relationships, we cover actionable strategies to help you cut through the noise and build trust that lasts.

If you're ready to stop performing and start connecting, this episode is for you. Let’s dive in!

Episode 211: Staying Connected with Clients During the Summer: 5 Strategies That Work

As summer kicks off, many real estate professionals struggle to balance client engagement with much-needed downtime. This week, we share five simple, effective strategies to help you stay top-of-mind with your clients, without sacrificing your summer fun.

From sending personalized, value-driven emails and sharing market insights with easy-to-understand CMAs, to using video check-ins, handwritten notes, and authentic social media engagement. These tips are designed to keep your relationships strong all season long. Plus, we share a bonus idea to really wow your clients this summer!

If you want to maintain momentum and deepen connections through the slower months, this episode is a must-listen. Let’s dive in!

Episode 210: Navigating the Summer Market

As summer heats up, so does the real estate market and navigating it can feel overwhelming. In this episode, Beth breaks down the current landscape in the Twin Cities, from rising interest rates to the latest financing strategies buyers and sellers need to know.

Discover why getting pre-approved is more than just a box to check, how escalation clauses and appraisal gap coverage can give buyers an edge, and what sellers need to know about pricing in a shifting market. Beth shares real-life examples and advice to help you move forward with clarity and confidence.

Whether you're a first-time homebuyer, seasoned seller, or just curious about the market, this episode offers practical tools and encouraging insights to guide your next step. Let’s dive in!

Episode 209: Summer Prep for Business Success: Batching, Balance & Staying Consistent

As summer approaches, it’s easy for business owners, especially in colder climates, to get swept up in warm weather and long days, only to find themselves overwhelmed come fall. In this episode, Beth and Kristi share how to prepare your business now so you can enjoy summer and stay on track.

They dive into why batching tasks, staying consistent, and planning personal time first are game-changers for maintaining momentum while still making space for summer fun. You’ll hear their own stories, actionable tips, and strategies to help you keep your pipeline full and your stress levels low.

Whether you're a seasoned entrepreneur or just trying to keep things afloat this summer, this episode will leave you inspired and equipped to thrive, with intention. Let’s dive in!

Episode 208: Mindset Reset: Embracing Abundance Through Daily Practice

Feeling stuck? You're not alone. Beth shares how a simple meditation practice helped her shift from a cycle of scarcity to a mindset of abundance. After starting the year strong, she found herself in an emotional lull, something many of us can relate to. But instead of staying stuck, she leaned into a morning meditation that uses bilateral beats to promote clarity, focus, and prosperity.

Beth candidly walks us through how this daily ritual became a turning point, opening unexpected doors in both her personal and professional life. She reflects on the sneaky ways scarcity mentality can creep in, even after success, and how she's learning to celebrate wins without guilt.

This episode isn’t as much about meditation, as it’s about reclaiming your mindset, and making space for the abundance waiting to find you. With vulnerability, honesty, and a bit of disbelief at how quickly things shifted, Beth invites you to explore your own journey toward a more abundant life. Let’s dive in!

Episode 207: Want to Close More Deals? Avoid These 5 Costly Mistakes

Are you a real estate agent ready to level up your closing game? In this week’s episode we break down the five most common mistakes that keep agents from sealing the deal - from poor follow-up to skipping the ask. 

 

Whether you're just starting out or have years in the industry, you'll learn how to build stronger client relationships, sharpen your problem-solving skills, and create a clear, confident path to the closing table. 

 

Tune in and get the practical insights you need to win more business and grow your real estate career with intention and ease. Let’s dive in!